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College of Arts and Sciences

COVID could reinvent how we go to the movies

By: Austin Bunn
Fortune
October 15, 2020

Last week,  Cineworld decided to close all 536 Regal Cinemas in the U.S., furloughing 40,000 employees, and AMC Theatres announced that it faces bankruptcy. In an op-ed in Fortune, Austin Bunn, associate professor in the Department of Performing and Media Arts and Koenig Jacobson Sesquicentennial Fellow, re-frames these COVID-related blows as an opportunity.

"I’m a screenwriter, whose early experiences swept up in the power of movies (Sex, Lies, and Videotape, Do the Right Thing, and, okay fine: Dreamscape) have made me park myself in a chair for untold hours trying to reproduce it,” he writes in the piece. “The American way of moviegoing is long overdue for a “page one” rewrite, and I hope that these closures might serve as the inciting incident of a profound transformation in how we experience movies.”

Read the story in Fortune.