Boycotts won't weaken the NRA's bottom line – but that's not the point

In this piece in The Globe and Mail, Lawrence Glickman, the Stephen and Evalyn Milman Professor in American Studies, argues that recent NRA boycotts are succeeding at an unprecedented level, utilizing a boycott for what they've always been been about: indignant consumers puncturing political influence.

"Long before the term boycott was coined in 1880, Americans employed the tactic of non-consumption and social ostracism to achieve political goals," Glickman writes. "The 'non-importation movement,' in which merchants in the American colonies refused to sell British goods, was a key feature of the runup to the American Revolution. Abolitionists in the so-called 'free-produce movement' urged their compatriots to eschew goods made by slave labour."

Read the entire piece in The Globe and Mail.